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Focus Your Message With Microsites

If you are launching a specific campaign, you don’t want your message diluted by other offerings, information or company details. Instead, you want your online visitors to take a single action with your company.

Have you considered the power of a microsite? A microsite is a small cluster of web pages designed to focus on a specific product, service or action. Microsites immediately connect audiences to your brand but differ from your main website because they limit and focus the information visitors see.

Microsites offer a unique experience that prevents new visitors from being overwhelmed with options and keeps long-time customers focused on a specific topic. Microsites can also give you new opportunities to engage directly with visitors and meet their needs.

Creating a microsite may make sense for your business if you’re:

  • Launching a new product or service
  • Highlighting new features in a product
  • Starting a campaign based on a specific keyword
  • Updating current marketing campaigns
  • Trying to reach new audiences with fine-tuned messages
  • Developing your brand’s image

At Alter Imaging, we can help you decide if a microsite is right for your business. If so, we’ll set up a unique website for your specific campaign that will enhance your online brand and help you make the most of your marketing dollars.

Let us optimize your website performance and build your business

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